Meet April Dawn Simpson
Genius Coach for High-Achieving Professionals
I help driven professionals break free from burnout and self-doubt — so they can lead with clarity, confidence, and purpose, without sacrificing success.
ICF-Certified | MBA | GeniusReport™ Coach | Trained in RIM®
From Burnout to Breakthrough
I didn’t plan to become a coach.
In 2014, I was thriving in a job I loved — until I was unexpectedly fired. My identity, my security, my sense of worth all crumbled overnight. It was devastating.
But losing that job was the push I didn’t know I needed. It cracked me open to a deeper truth: I was chasing success, but losing myself in the process.
Through years of self-discovery, training, and resilience (plus more than a few tacos and dance breaks along the way), I learned to align my mind, my strengths, and my energy with what really matters.
Today, nothing lights me up more than helping other high-achievers find that same freedom — so you can lead with clarity, make bold moves, and feel truly alive again.
How I Help You
At April Dawn Coaching, I combine:
RIM® Subconscious Clearing — a neuroscience-based method to clear mental blocks fast.
Your personalized GeniusReport™ — to unlock how you naturally thrive.
Practical coaching strategies — to align your actions with your authentic genius.
You won’t just feel better — you’ll think clearer, decide faster, and create results that stick.
Credentials & Core Values
What qualifies me and what matters most:
I’m an MBA and certified professional coach (ICF PCC, in progress). I’m also a Certified RIM® Facilitator and GeniusReport™ Coach with more than a decade of experience helping leaders, teams, and brilliant humans unlock their genius.
I’ve worked with Fortune 100 companies and heart-led professionals alike — and what I’ve learned is this:
Transformation only sticks when it’s aligned with your values.
So here’s what I lead with:
Integrity – You can count on me to tell the truth — with compassion.
Joy – Healing doesn’t have to be heavy. Laughter, music, and movement are welcome in every session.
Connection – Real change happens through trust and shared space.
Authenticity – There are no masks here — just brave, honest growth.
Fun – Yes, we’re going deep — and we’re allowed to have fun doing it.
Fun is a leadership strategy.
Meet April
I’m a 1/3 Emotional Generator with a love for vanilla ice cream, good books, and spontaneous dance breaks in the kitchen.
Originally from small-town Idaho, I've called Las Vegas home for over 20 years where I live with my husband Ben and our two teenage sons, Linkin and Easton.
Family is everything to me. So is helping people remember how capable and brilliant they truly are — and I bring that warmth, truth, and a touch of sparkle to every coaching session.
Let’s Connect
If you’re ready to trade overthinking for aligned action, I’d love to meet you.