1:1 Coaching for Professionals Who Are Done Pushing Through
Transform burnout into breakthrough. Reconnect with your natural genius. Lead with clarity and confidence—without sacrificing success.
This coaching is designed for you if:
✓ You're a high-achieving professional (executive, manager, entrepreneur)
✓ You look successful but feel disconnected, exhausted, or stuck
✓ You've tried other approaches but haven't experienced lasting change
✓ You're ready to lead from alignment, not pressure
This ISN'T a fit if you:
✓ Want someone to tell you exactly what to do (I guide, but you lead)
✓ Are looking for quick fixes without doing inner work
✓ Need clinical mental health support (I'm a coach, not a therapist)
The Transformation You’ll Begin to Feel
Mental Clarity
Quiet the overthinking and make decisions with confidence
Emotional Ease
Release stress patterns and create sustainable energy
Authentic Leadership
Lead from your strengths instead of compensating for perceived weaknesses
Sustainable Results
Create change that sticks—no more cycling back to old patterns
The Genius Activation Process™
A neuroscience-based coaching approach that bridges insight and transformation—turning clarity into lasting change you can feel.
Clear the Noise
You can't align when your mind is overloaded with mental clutter and old reactive patterns. We start by clearing the subconscious blocks that keep you stuck.
- RIM® Insight & Integration Session to clear mental and emotional blocks
- Release stored stress patterns without rehashing the past
- Experience immediate relief—most clients feel "10 pounds lighter"
- Mental fog lifts; clarity and focus return
Unlock Your Genius Blueprint
Here's where everything clicks. You gain crystal-clear insight into how you're naturally wired to lead, communicate, and make decisions.
- Receive your personalized GeniusReport™ (how you're designed to thrive)
- CliftonStrengths® assessment and debrief
- Discover your decision-making style, communication patterns, and ideal environment
- Stop forcing strategies that don't fit; start operating from your natural genius
Create Aligned Action
Transformation isn't complete until insight becomes action. We turn your newfound clarity into sustainable results in your real life.
- Strategic action planning aligned with YOUR wiring (not generic advice)
- Accountability and support between sessions
- Practical tools and frameworks you can use immediately
- Integration work so changes become your new normal—not something you have to force
Coaching Packages & Pricing
Find the right level of support for your next chapter. Each package meets you where you are—and helps you move toward where you're meant to be.
Single Session
or $250 for 90-minute RIM®
- One 60-minute coaching session or 90-minute RIM® session
- Immediate clarity & relief
- Experience the work before committing
- Can apply toward a package
Breakthrough
or $435/month × 3
- 6 private coaching sessions (biweekly)
- RIM® subconscious clearing
- Personalized GeniusReport™
- Action plan & accountability
- Email support between sessions
Mastery
or $370/month × 6
- 12 private coaching sessions
- Deep RIM® clearing work
- Comprehensive GeniusReport™ + strengths roadmap
- Strategic leadership support
- Priority messaging support
100% Clarity Guarantee: If you don't feel significantly clearer after your first session, I'll refund your investment completely. No questions asked.
Clarity changes everything — and my clients feel it
“April’s approach balances her impressive subject matter expertise with a deep humanity AND an inspiring levity and joie de vivre!”
— Lisa G.
Behind every transformation is someone who's walked the path first.
I'm April Dawn Simpson—a leadership coach and Genius Activation Guide who helps high-achieving professionals stop second-guessing themselves and start leading from their natural strengths.
Ten years ago, getting fired from my dream job cracked me open to a truth I'd been avoiding: I was hustling for success but losing myself in the process. That wake-up call led me to dedicate over a decade to mastering the tools that help people break free from burnout and lead from their natural genius.
This work is deeply personal—because I know what it feels like to be successful on the outside while craving more meaning on the inside. Together, we bridge that gap and turn insight into transformation that lasts.
Credentials & Training:
✓ ICF Professional Certified Coach
✓ MBA, Certified RIM® Facilitator
✓ Certified GeniusReport™ Coach
✓ 20+ years working with Fortune 100 companies and heart-led professionals
Frequently Asked Questions
Here's what I hear most often from clients before they book:
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Most coaching focuses on surface-level mindset—positive thinking, goal-setting, accountability. That's helpful, but it doesn't address the subconscious patterns driving your thoughts and behaviors.
Here's what makes my approach different:
We go deeper—fast. Using RIM® (Regenerating Images in Memory), a neuroscience-based process, we clear the mental and emotional blocks that keep you stuck—without spending months rehashing the past. Most clients feel noticeably lighter and clearer after the first session.
We work WITH your wiring, not against it. Through your personalized Genius Report and strengths assessments, you'll discover exactly how you're designed to thrive—so you stop forcing strategies that don't fit and start leading from your natural genius.
Results stick. Because we address the root cause (subconscious patterns), not just symptoms (stress, overwhelm, indecision), the transformation is sustainable. No more cycling back to old habits.
Bottom line: If traditional coaching or therapy hasn't created lasting change, it's not because you're "too complicated"—it's because you need a different approach. And that's exactly what this is.
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I hear you. And here's the truth: the overwhelm is exactly why you need this, not why you should wait.
Think about it—you're spinning, second-guessing, and mentally exhausted because you're out of alignment. You're working harder to compensate for operating against your natural wiring. That's not sustainable.
Coaching doesn't add to your plate—it clears it. When you quiet the mental noise and reconnect with your clarity, decisions become faster, energy returns, and you stop wasting time on things that don't serve you.
Here's what actually happens:
Most clients gain 5-10 hours per week by eliminating mental spinning and indecision
Sessions are designed for busy professionals: 60-90 minutes, biweekly or monthly
You can do this virtually from anywhere—no commute, no rigid schedule
The work continues between sessions through integration (your brain keeps processing even when we're not meeting)
The real question isn't "Do I have time for this?"—it's "Can I afford to keep operating this way?"
You don't need more time. You need more clarity. And that's what creates time.
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Short answer: Most clients feel immediate relief after the first session. Sustainable transformation unfolds over 3-6 months.
Here's what that looks like:
After Session 1 (RIM® Clearing):
Mental fog lifts—you'll feel like you can think clearly again
Emotional weight releases—many clients describe it as "10 pounds lighter"
Physical tension eases—better sleep, calmer nervous system
You'll walk away with at least one major insight that shifts how you see yourself or your situation
After 4-6 Sessions (Genius Breakthrough):
Confidence in your decisions returns
You stop second-guessing yourself constantly
Patterns you've struggled with for years start shifting
You feel more like "you" again—aligned, purposeful, clear
After 12 Sessions (Genius Mastery):
Old reactive patterns are replaced with new, aligned responses
You're leading from your strengths, not compensating for perceived weaknesses
People notice you're different—calmer, more present, more magnetic
The changes feel effortless because they're aligned with who you actually are
Why it lasts: We're not just changing your thoughts (which revert under stress). We're rewiring the subconscious patterns that create those thoughts. That's why clients tell me, even years later, "The work we did is still with me."
One more thing: If you don't feel significantly clearer after our first session, I'll refund your investment completely. No questions asked.
Still have questions? I've answered everything—from "What exactly is RIM®?" to "How do I know which package is right for me?"—on my complete FAQ page.
Ready to experience it for yourself?
Your Clarity Call Is the First Step
In 30 minutes, we'll explore what's keeping you stuck and map out a path forward.
No pressure—just honest conversation.
📅 Book an appointment • ⏱️ Takes 30 minutes • 💯 Zero obligation